This is a common pattern – people tend to concentrate while a show is actually on and tweet around it – but should you wish to feel involved in sniping about Lord Sugar's merry gang without giving up an hour to them, you can simply post the following next week:ĩ.52pm: 'Bad decision Lord Sugar!!!!' Structured reality Saturday's edition of The Voice won a lot of love for will.i.am's breakdancing, and this week's The Apprentice primarily got people talking at the beginning and at the end of the episode, with a dip in tweets during the main bulk of it, ie the tasks.
You can see who this year's characters are likely to be from the points at which everyone got overexcited: Wolfy's entrance at 9.42pm bumped up the tweets per minute to 7,461, with Chris Moyles noting a certain likeness and earning himself 358 retweets for it, while Michael (actor) and Dexter (idiot) also look set for more screentime, as the second and third most tweeted about entrances, respectively.
Big Brother's live launch, on Channel 5 on Thursday, was huge, reeling in an average of 3,506 tweets per minute. Eight of the week's most tweeted about shows featured real people in real, 'real' or 'pretty people doing stuff' situations.
